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It might seem obvious that charitable work or donations to a cause are good things for small companies to do - they need to show their communities they care about their neighbors. So, what about the ones who purposefully pair their altruism with hopes of
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The Intelligence Group’s trend analyst highlights four campaigns and companies that are pushing the envelope of promotional strategy by going with the flow of recent online trends.
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A recent eye-tracking study conducted by the Nielsen Norman Group found Internet users avoid viewing banners. They do, however, pay attention to text ads, such as those used in paid search.
Tags: Fundraising News, General Fundraising, Nonprofit, Trends, Web

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